Cole is an outdoor recreation enthusiast with a background in journalism and marketing. They joined the Mt. Adams Institute team in August 2024 as Outreach Coordinator, where they focused on connecting people with the natural world through engaging communication and outreach efforts.
Cole Goodwin is a versatile, multiple-hat-wearing professional who thrives at the intersection of storytelling, community engagement, marketing, and event coordination. With a background spanning journalism, marketing, event planning, and outdoor education, Cole is passionate about creating impactful narratives, fostering strong community connections, and streamlining operations to enhance engagement and efficiency.
From co-founding a local news outlet to orchestrating community events and managing outreach for nonprofit programs, Cole is adaptable, creative, problem-solving, and demonstrates strong relationship-building skills. Whether designing strategic marketing campaigns, coordinating logistics for public events, or crafting compelling stories, Cole brings a deep commitment to community and mission driven work, storytelling, and operational excellence.
Key Areas of Expertise
Storytelling & Journalism – Researching, writing, and producing multimedia news content, feature stories, and marketing materials that inform, inspire, and engage diverse audiences.
Marketing & Communications – Developing and executing strategic marketing initiatives, including social media management, email campaigns, press releases, and content creation to drive engagement and growth.
Event Coordination & Logistics – Planning and executing live and virtual events, managing ticketing, volunteers, scheduling, and front-of-house operations to create seamless experiences for attendees.
Community Engagement & Outreach – Building partnerships, strengthening brand presence, and cultivating meaningful relationships with stakeholders, media, and local organizations.
Operations & Process Optimization – Streamlining workflows, improving efficiency, and implementing strategies to enhance productivity in marketing, sales, and event production.
Outdoor & Experiential Education – Leading and supporting programs that connect communities to outdoor spaces through education, guided experiences, and conservation-focused initiatives.
Education & Certifications
BA in Liberal Studies from Portland State University
Contact Cole at:
cole.r.goodwin@gmail.com
https://www.linkedin.com/in/cole-goodwin/